Wednesday, November 6, 2013

visual literacy

Visual literacy , enables us to send information like coded messages so that they can convey the same meaning that written words will convey. This will require that the consumer also understand how to read visual information. Knowing how to read visual information is very important when symbols are be used to convey the message.

Visual literacy is important in order to participate in open education which seeks to connect people from different parts of the world, because different  people have different languages. The ability to understand the meaning of visual images will enable messages to be conveyed easily between people in different  parts of the world.

The following are used in conveying visual information effectively

Symbols
This is used to convey an idea, it can be inform of a name or an object. Symbols can be seen on a map , where different symbols convey different meaning.

http://www.kidsgeo.com/geography-for-kids/0027-map-key-and-scale.php



Sign

This is used as a notice to inform people , most likely warn them about something. Below is a no smoking sign





 
 
 

http://www.canstockphoto.com/sign-no-smoking-0065326.html


Icon
This is a form of visual information that comes from our world. Icons are universally understood , it can be an image of a popular monarch .People are expected to understand the meaning of an icon without learning them unlike symbols.


Some terms in visual literacy

Information
Set of facts conveyed by a producer that can be consumed by someone , it sends a message to the consumer. We have different sources of information such as websites , newspapers, and lectures.

Information design
This is used to build information in order to present in a other that it will be manageable and also convey all the information that the producer intends to convey to the consumer.

Info graphics
This is used to produce information in such a way that it can be easily consumed. It simplifies information that would have been very difficult to understand.



http://www.wired.com/design/wp-content/uploads/2012/07/infographic_of_infographics.png




 
 
 
 
 
 
 
 
 
 
 
 
                                                                                                                                                                                       
 
 
 

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